
The genesis of the collaboration can be traced back to 2019 when the superstar waded into a heated debate over Tim Hortons' lid redesign by launching a poll on his Instagram account.

Nabbing Bieber - one of the best-selling music artists of all time - represents a major coup for the chain. "Justin has wide appeal, but definitely does appeal to younger guests." A big win for Tim Hortons

"It opens us up to a different audience and a different conversation beyond just hockey," Bagozzi said. The Biebs Brew is the second collaboration between Tim Hortons and Bieber. While hockey will "always be part of our DNA," she said the celebrity partnership with Bieber will help reach new customers. (WXYZ) Tim Hortons and Justin Bieber have teamed up once again for a new creation available in Canada and the U.S. Timbits Tuesdays is valid at participating Tim Hortons locations in the US from Tuesday, February 1 through Tuesday, May 10, 2022. 'Im a little older guy so I like the classier Timbits, so. Timbits aka donut holes are available in a variety of flavors including Apple Fritter, Honey Dip, Salted Caramel, Sour Cream Glazed, and Strawberry Filled. The collaboration featured Bieber’s own line of donuts. 'Thats a nice timbit,' defenseman Jake Muzzin said. 7 Last November, Justin Bieber teamed up with his favorite Canadian coffee house Tim Hortons to launch his own merch for the collaboration. "That is the perfect recipe for a collaboration. The new Timbits are a chocolate glaze flavor with sprinkles, and they were a big hit. Canada’s beloved coffee brand, Tim Hortons, has joined forces with Justin Bieber to create three new limited-edition Timbit flavours.

"Justin is so fervent in how much he loves Tims," Bagozzi said in an interview. Indeed, the Stratford, Ont.-raised performer has shared posts as far back as a decade ago about missing Tim Hortons while travelling outside Canada. Canada Justin Bieber and Tim Hortons join forces for 'Timbiebs' Timbits Three new Timbits flavours Chocolate White Fudge, Sour Cream Chocolate Chip, and Birthday Cake Waffle go on sale. Hope Bagozzi, chief marketing officer for Tim Hortons, said Bieber's genuine lifelong love of the brand made the collaboration authentic. 29, exclusively in Canada and the United States. Tim Hortons will roll out the limited-edition Timbiebs Timbits in chocolate white fudge, sour cream chocolate chip, and birthday cake waffle, on Nov. Tim Hortons and Justin Bieber are proud to officially launch their partnership today to collaborate on menu innovations and co-branded merchandise, all inspired by Justin’s fanatical love of the Tims brand.
